8 Unique Advertising Ideas for the Creative Company

Are you aware that the average small business should spend around 8% of its revenue on marketing?

Coming up with unique advertising ideas is the key to growing your business. Not only will you build loyalty with your current customers, but you’ll also be able to entice new people to try your products or services.

Coming up with unique advertising tricks in a world where there’s so much competition is tough. Read on if you’d like to get inspired by 8 brilliant ideas.

1. Create a 3D Art Piece

When it comes to original advertising and brand activation, nothing can beat custom 3D art that’s designed to represent your business. From statues to signs and beyond, you can bet that this art will attract a lot of attention and people will be excited to take pictures with your piece.

2. Hold Contests on Social Media

Anyone who’s looking for cool advertising ideas shouldn’t underestimate the value of a social media contest. These contests always generate tons of hype and it paints your brand in a positive light.

3. Create a Blog for Your Business

The average person spends several hours online each day, so why not take the time to put your business out there with a helpful blog? When you publish high-quality content on a regular basis, people will click on your business website and become more interested in buying your products or services.

4. Start a Referral Program

Starting a referral program will always be one of the greatest advertising ideas because the concept is simple but effective. When you encourage your customers to share your business with their loved ones, you’ll be able to boost your sales in no time. People love getting recommendations from people they trust.

5. Be a Guest on Podcasts

Podcasting used to be one of the top unusual advertising ideas, but this form of entertainment has exploded in popularity in recent years. Paying for an advertisement is one thing, but putting yourself out there as a guest on multiple podcasts can give your brand more personality.

6. Find Brand Ambassadors

In addition to getting recommendations from someone they personally know, people also love to know what goods and services their favorite celebrities are using. While smaller businesses may not have the funds to team up with Kim Kardashian or Selena Gomez, there are still plenty of other online personalities who can connect you with your target audience.

7. Team Up With Other Businesses

When brands with similar interests team up, they can reach much more people and afford large-scale advertisements. Think about how incredible the Taco Bell and Doritos collaboration was.

8. Make Cool Merch

If you create cool merch, then you can get other people to become walking advertisements. Shirts, hats, and tote bags are just a few items to consider making.